Determining Property Value
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How is the market value of my property determined?
The market sets the price. I will help you set a realistic price to match market conditions.
I can give you a comparative market analysis based on similar homes in your area. It will show current listings, recent sales, and expired listings (a good thing to check because these houses are usually either overpriced or poorly marketed).
I will help you develop a competitive price based on:
- Location
- Size
- Style
- Condition
- Community amenities
- Financing options
- Market conditions (Is it a buyer's or a seller's market?)
Remember: The market determines price. Avoid the urge to price your home based on considerations that do not affect its market value. For example, the following do not affect the market value for your property:
- How much you need to purchase your next home
- How much you paid
- How much you spent on improvements
- The value of a similar home in a different community
- The cost to build the same home today
- Your personal attachment to your home (Yes, it's your house and you're proud of it, but this makes no difference to potential buyers.)
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Selling a Home in St. Catharines or Niagara
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Selling your home is an involved process that affects your family and your future. Before you begin this process, you'll want to ensure that you have the most up-to-date information. When should you sell? How do you get the best price? What kinds of renovations should be made prior to the sale?

These home selling reports will assist you in answering the many questions that arise during the home selling process. When you're armed with the right information, and an experienced real estate professional, you'll be closer to reaching your goal - selling your home fast, and for the best price. |
Please contact me if you have any questions about selling your St. Catharines, Welland, Niagara Falls, Niagara-on-the-Lake, Virgil, St. Davids, Port Dalhousie, Pelham, Thorold, Jordan, Beamsville, Fort Erie, or Niagara Area home.
Below, select desired reports and complete the form provided.
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WHY USE SALLY AS YOUR REAL ESTATE AGENT IF YOU DECIDE TO USE ONE?
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Niagara For Sale By Owners |
Selling your home is a complex procedure, involving large sums of money, stringent legal requirements and the real potential for very costly mistakes. It requires a tremendous depth of knowledge and experience, as well as a substantial amount of time to follow up on every detail promptly and properly. Your REALTOR has these qualifications and experience, and is committed to spending the time it takes to help you sell your home successfully, so you can focus on the things you do best and enjoy the most. If you are thinking about selling your home alone, ask yourself these questions: Will you really "save" the real estate commission? No. Most buyers will see a bargain. They assume you will sell for a discount because "you don't have to pay the real estate commission." Do you have the time? Without a REALTOR(s) support, you're the one who will have to write and pay for the ads to market your property, remain available day or night for calls from prospects, run open houses on weekends and show your property on short notice, screen potential buyers, fill out all the paper work and do the dozens of other things required to sell a home. How will you reach potential buyers? Without a REALTOR, you will not have access to an extensive network of potential buyers. This network includes the MLS® or Multiple Listing Service®. Do you really know the true market value of your home? Setting the right selling price is critical. It requires extensive knowledge and training, as well as access to sophisticated market analysis developed over years of experience. If you set the price too high, prospective buyers will be frightened off; too low, and you could leave thousands of dollars on the negotiating table. Are you ready to "pre-screen" every prospect? Pre-screening prospects is absolutely necessary to weed out the "lookers" from serious buyers. Do you have the skills and experience to ask the right questions over the phone before you let a prospect visit? How are you going to find out whether they're really qualified to purchase in your home's price range? | |
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WHY USE SALLY AS YOUR REAL ESTATE AGENT IF YOU DECIDE TO USE ONE? I am a licensed real estate professional. My full-time job is to represent you in any and all real estate transactions. I have the experience and know-how to make your home selling and buying experience enjoyable. 
I can help you determine your buying power. I have the resources to find you homes that may not even be on the market. I provide valuable information to help with your selection process. I know how to successfully negotiate on your behalf. I provide due diligence through the property evaluation process. I make the closing process smooth and stress-free. I know qualified lenders and understand your financing options. I have the means to successfully market your property. I know when, where and how to advertise your property. I can help accelerate the close on the sale of your home. Buying and selling homes is my job. It’s what I do best. Give me a call when you are ready or need help. Put me to work for you, so you can do what you do best. Sally Dollar, Sales Rep., Royal LePage Niagara Real Estate Centre, Brokerage |
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Seller Testimonials Thank-you again Sally. The nicest comment I can say about your service is that you were very efficient. You found just the right buyer for my home - in under a week! It was a very positive experience and smooth transaction from beginning to end. L. Bisaillon, Retiree I would like to take the opportunity to thank you once again for all your efforts and help during and after the sale of my Father’s house. It was especially difficult because we live out of town. You went above and beyond our expectations in helping us with the coordination of the Charity pick-up and utility final readings. Sally’s enthusiastic and professional approach to real-estate was proven by the quick sale of my father’s home (under 2 weeks, after it had been for sale for months with another realtor). Keep doing what you do; you’re the best I’ve had the privilege to work with. Your knowledge of the real estate market turned our unsellable home to “SOLD” in just over a week. That’s was one thing our first agent could not do. Enjoyed working with you but only had a short time to watch you work your magic. Keith Mason, LCBO Retail Store Manager Sally sold our condo townhouse for us and helped us buy our retirement home. She was very positive to deal with and knowledgeable about all aspects of the sale and purchase. We developed a wonderful relationship with her as she helped us make the transition. We would highly recommend her to anyone who needs an honest and compassionate agent. Thanks Sally. Don & Christiana McLaughlin I referred Sally to a client who was taking care of his uncles estate and needed to sell his condo apartment in St. Catharines. She went above and beyond our expectations, even arranging the home stager to replace the carpeting and freshen up the paint. It was a great experience for my client during this difficult time. I would definately recommend Sally and her services. Marlene Cornacchia, Royal LePage Signature, Toronto We bought our condo apartment with Sally a year earlier. Due to health reasons, we decided to sell it and move to a more accessible unit. We loved the building, so we decided to stay in the same building. Sally helped negotiate our sale and purchase in the same building, as well as arranging stagers to clean up the sold unit and a handyman to adjust a few things in the new unit. It was nice to have all of our needs taken care of with one competant realtor. A & E Byrnes |
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What renovations will give me the greatest return when selling my property?

The top three renovations that get you the most money* are:
- Bathrooms (75 to 100% return)
- Kitchens (75 to 100% return)
- Interior and exterior painting (50 to 100% return)
*Appraisal Institute of Canada's 2004 Home Renovation Survey
Other renovations and their average rate of return (the value they add compared to what they cost) include:
- Replacing roof shingles (50 to 80%)
- Replacing the furnace and heating system (50 to 80%)
- Renovating the basement (50 to 75%)
- Adding a recreation room (50 to 75%)
- Installing a fire place (50 to 75%)
- Up-grading floors (50 to 75%)
- Building a garage (50 to 75%)
- Replacing windows and doors (50 to 75%)
- Building a deck (50 to 75%)
- Installing central air conditioning (25 to 75%)
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